Focused on Transformation
Neel Singh is a Vancouver-based entrepreneur and business leader with over 20 years experience at the intersection of marketing, strategic leadership and technology. Neel consults and advises organizations, helping them become a driving innovator in their industries. He regularly mentors entrepreneurs and professionals on their growth and has run several businesses of his own.
Today Neel helps CEO’s and leaders as a fractional executive and a strategic advisor. He co-founded Tropoly, a commercialization and growth leadership firm that helps organizations get to market, get to revenue and get to scale.
For nearly a decade, Neel served on the leadership team at BBTV (rebranded to RHEI in 2024) as Head of Marketing and CX. Alongside a talented leadership team, Neel helped the company build and scale through start-up and hyper-growth to its eventual public listing on the TSX in 2020 (the company has since gone private). During this tenure, he developed and led several functions across marketing, customer experience, shared services, and creative. He helped position the company for strategic development, oversaw multinational programs, led change management and restructuring initiatives and mentored several staff into key senior positions. Neel also led over 80 brand and positioning projects, registered 15+ trademarks and collaborated with the likes of the NBA, HuffPost and G20 on the development & launch of specialized brands.
Today Neel serves as a fractional CMO, fractional COO and advisor in the technology, cybersecurity, finance and energy industries. He partners with the CEOs and focuses on a range of growth initiatives such as building and overseeing marketing and communications departments, defining strategic OKRs and KPIs, providing counsel to members of senior leadership teams, mentoring and coaching staff, developing business models and helping to scale operations.
Through his firm Tropoly, he and his partners integrate with their client’s businesses and help them scale through key strategic milestones such as new market entry, product launches, rebrands, revenue growth and corporate transactions. Neel has overseen projects ranging from positioning highly innovative start-ups for funding, to re-branding multi-billion dollar public companies. Neel also serves as an advisor to YELL Canada - a charitable organization bringing entrepreneurial learning to the education system.
Neel is a purveyor of the multipotentiality trait and has given talks on becoming a ‘master of many’ (as opposed to a ‘master of none’). He believes the overbearing focus on hyper-specialization is no longer relevant in a world that has transformed significantly since the industrial revolution - a time when ‘division of labour’ was deeply integrated into how people worked, learned and thought. Given today’s rapidly shifting world, including the advent of generative AI and information overload, Neel attributes hyper-specialization as one of the main reasons why many people will struggle to adapt to a rapidly changing job market.
Creative Blood
Born to accomplished writers, Neel started doodling at the age of 5 and quickly became obsessed with drawing and creating stories. In his teens and early adulthood he would dive deep into design, music production, writing, illustration, photography, video and animation. Neel attributes his multidisciplinary approach (and excessive time spent on a whiteboard) to his life-long creative exploration.
“Not all who wander are lost” - J.R.R. Tolkien
